The Alter Ego Effect
WHAT IF THE OBSTACLES HOLDING YOU BACK ARE ALL IN YOUR HEAD?
There’s only one person in the way of you untapping your capabilities: You. There’s also one person who can move you out of the way so you can perform at your peak. That person is already inside you. You just need to unlock them. This other part of you is your Heroic Self and, according to Todd, you unlock it with an Alter Ego.
Todd has trained and coached high performing athletes for many years and in this interview, he shares how we can all use our alter ego to achieve the seemingly impossible. The Alter Ego Effect is not about faking it until you make it, but rather using a proven tool to help overcome self-doubt, negativity, and insecurity to empower you to live into your best self.
Guess Bio
Todd Herman is a performance coach and mental game strategist for ambitious entrepreneurs, athletes, and leaders who want to achieve wildly outrageous goals. He’s helped clients reach the Olympic podium, build multimillion-dollar companies, and establish brands that have become internationally known. He’s owned his sports science training company for over twenty years, and his signature performance system, 90 Day Year, has been named the world’s top leadership and skill development program — twice!
Todd is also the author of the WSJ bestselling book The Alter Ego Effect: The Power of Secret Identities to Transform Your Life. He lives in New York City with his wife and three young children and is currently the world’s worst ukulele player, but working on it.
The Alter Ego Effect: The Power of Secret Identities to Transform Your Life by Todd Herman
How to connect with Todd
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